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What Lure should I Make?

You want to build your own lure in our online store and you've got a clean slate, but where do you begin? Asking yourself a few simple questions can get you on the right track. Asking yourself the same questions when fishing will help you catch more fish too!

Skirt selection and blade colour 

How clear is the water?

Water clarity will determine a starting point for blade and/or skirt colour. Use silver blades in clear water through to bronze, copper and then black as the water gets dirtier. Choose naturally coloured skirts or those that closely represent baitfish such as white, silver scales or gold scales in clear water, through to darker patterns that provide a contrast and make your lure stand out in dirty water. Also try colours that fluoresce under UV light like Bubblegum and Watermelon.

Weight and style

What time if day will you be fishing?

Lure weight dictates how deep you will be fishing. Heavier lures get down deep and stay deeper at faster retrieves than lighter lures, so this would be your first choice during a daytime fishing session. The reason being that predatory fish will hold tight to cover down deeper in the water column during the middle of a bright sunny day.Conversely, they will move further from cover and actively hunt for prey at night and as the day ends or begins they could be anywhere in between.Twin-spins throw our more vibration and swim shallower in the water column than tandem spinnerbaits and chatterbaits will swim deeper again.

Is there any current? How deep is the water?

Current can drag your lure out of the strike zone very quickly, wasting you cast. When you need to get down deep quickly and to reduce the influence of water flow choose heavier weights.Fishing in impoundments with light lures can be frustrating- you have to wait a long time for your lure to sink down to where the fish are holding. Therefore, select lure weights that get down to the depth you want efficiently.

What temp is the water?

Every 5 degree rise in water temperature will double a fishes metabolism. This effects the feeding behaviour of fish- how quickly they respond to a lure presentation, and whether or not they will strike at it. During the winter months this means slowing things down dramatically- very slow retrieves that barely turn the blades on a spinnerbait will give a fish every chance to strike. In summer faster and more erratic retrieves that induce a reaction strike may be necessary.Consider this is selecting what weight lure to tie on- slow retrieves means going lighter so you're not dragging along the bottom the whole time.

Also consider cloud and wind conditions

These factors influence light penetration into the water and therefore fish behaviour so be aware of what's happening and change your technique or lure accordingly.

Don't forget

These aren't rules, so think outside the box if this guide doesn't produce for you; trying something that contrasts the above advice may change your luck.